# Docs

- [Introduction](/docs): Datahop is agent-first analytics — product analytics, people, web analytics, feature flags, experiments and feedback in one place.

- **Getting started**
- [Quickstart](/docs/getting-started/quickstart): Create a project, send your first event and see it arrive — in about five minutes.
- [Install the SDK](/docs/getting-started/install): Send events from the browser, from Node or Bun, or from any language over HTTP.
- [Identify users and groups](/docs/getting-started/identify): Link anonymous visits to the person who signs up, reset on logout, set person properties and attach events to companies.
- [Project settings](/docs/getting-started/project-settings): Name, timezone, project token, custom domain, products and your sidebar.

- **Products**
- Product analytics
  - [Product analytics](/docs/product-analytics): Insights, dashboards, the live event feed and your event schema.
  - [Insights](/docs/product-analytics/insights): Build trends, funnels, retention, paths, lifecycle and stickiness charts, filter them and save them.
  - [Dashboards](/docs/product-analytics/dashboards): Build drag-and-drop dashboards of metrics and charts, pick your home page and share a public link.
  - [SQL editor](/docs/product-analytics/sql): Ask anything of your data in SQL, save queries as reusable tables, and chart them on dashboards.
- People
  - [People](/docs/people): Find people, read their timeline, edit their properties, add them to cohorts or delete them.
  - [Cohorts](/docs/people/cohorts): Build dynamic and static cohorts and use them in insights, flags, experiments and feedback.
  - [Groups](/docs/people/groups): Browse companies, workspaces and other accounts, with their properties, people and activity.
- [Web analytics](/docs/web-analytics): Visitors, sources, pages, devices and countries for your site — what each number means and how to filter.
- Feature flags
  - [Feature flags](/docs/feature-flags): Turn features on for a percentage of people, a cohort, a plan or a company, and serve variants with payloads.
  - [Flags in your code](/docs/feature-flags/in-code): Read flags and payloads in the browser and on the server, record exposures for experiments and override values while testing.
- Experiments
  - [Experiments](/docs/experiments): A/B tests you describe in a sentence, with a clear verdict, a recommendation and results per cohort.
  - [Create an experiment](/docs/experiments/create): Describe an A/B test in plain language, review the plan, choose good metrics, then put the variant in your code.
  - [Read results](/docs/experiments/results): What the verdict, lift, probabilities, split check and run-time estimate mean, how segments work, and how to conclude.
- [Feedback](/docs/feedback): Store what people tell you from your own feedback UI, tie it to who they are, and triage it by cohort, plan or company.
- [Alerts](/docs/alerts): Get told in Slack or by webhook when a number crosses a line or moves sharply — and when it recovers.
- [Destinations](/docs/destinations): Send events to other tools as they happen — a webhook for your own systems and automations, a Slack channel or a Telegram chat.

- **Agents**
- [Agents](/docs/agents): What an AI agent can do in your Datahop project, how to connect one, and how its work is tracked.
- [Connect over MCP](/docs/agents/mcp): Connect Claude Code, Claude Desktop, Cursor or any MCP client to Datahop with a project API key.
- [CLI](/docs/agents/cli): The Datahop command — every MCP tool from any shell, for coding agents, scripts and CI.
- [Copy Prompt & llms.txt](/docs/agents/llms-txt): Ready-made prompts for your agent, and plain-text entry points it can read.
- [Tool reference](/docs/agents/tools): All 62 MCP tools, grouped by area, with their inputs, whether they change data and the product they need.
- [API keys](/docs/agents/api-keys): Create secret keys for agents, scripts and servers, choose read or read and write, and revoke them.

- **Reference**
- [SDK reference](/docs/reference/sdk): Every method and option of the browser and Node clients, and the HTTP endpoints they use.
- [REST API](/docs/reference/rest-api): Authentication, errors and the main endpoints for scripts, backends and agents that don't use MCP.
- [Query language](/docs/reference/query-language): The JSON behind every chart — trends, funnels, retention, raw events, SQL and web analytics — with filters, breakdowns and date ranges.
- Guides
  - [SaaS](/docs/guides/saas): Measure signup to activation, retention, account health and upgrades for a B2B or B2C SaaS, and test an upgrade prompt.
  - [Ecommerce](/docs/guides/ecommerce): Track a shop from product view to order, measure revenue, repeat purchases and customer segments, and test a checkout change.